Feliciano School of Business, Montclair State University
The beauty industry, long celebrated for its innovation and adaptability, is now undergoing an exciting transformation thanks to Artificial Intelligence (AI). This cutting-edge technology is more than just a trend; it’s becoming essential for brands aiming to shine in today’s competitive landscape. AI in Beauty Industry Transformation is enhancing customer experiences and providing personalized beauty […]
By: Lindsey Davidson What is Influencer Marketing? Influencer Marketing is a recent trend in digital marketing, in which social media users help promote a product or service. Social media influencers will partner with a brand and make content to promote their product/service through their social media channel. There are social media influencers who have millions […]
Introduction We are living in a dispensation where digital advertising is bedeviled with inefficiencies, lack of transparency and fraud and blockchain technology comes into play as a very promising solution. Though originally developed as a finance technology for cryptocurrencies like Bitcoin, it has more significance beyond the finance field. Its ability to revolutionize digital advertising […]
Elevating Business Success: The Power of Customer Experience and Personalization In today’s ever changing and fast-paced world, two of these strategies are helping businesses grow and have a competitive advantage over their competition. They are Customer Experience (CX) and Personalization. They are essential components that drive customer satisfaction, loyalty, and ultimately, business growth. They are […]
By: Anthony Egberongbe Ai + Humanity the perfect marketing combination? Competition is at an all time high as a result of Ai in the business market. Every company has an every man for themselves attitude about their business. As a result any way to gain an edge over competition will be thought of and used. […]
Consumers in the digital era differ significantly from those in the traditional era. Today, consumers are constantly connected and have access to enormous amounts of information. In particular, mobile devices, social networks, and the internet have transformed how people consume and search for information about products and services. Consequently, the digital era has profoundly transformed the business world, forcing […]
Content Assisted by: This blog post was drafted with the assistance of “Bard AI” to assist in generating content ideas and structuring the article. Artificial intelligence, though it may sound like a notion directly from a science fiction movie, is real today. More so in the world of marketing, Artificial Intelligence, or AI, is very […]
Interactive Content Marketing: Engaging Audiences in the Digital Age In today’s digital landscape, capturing and maintaining audience attention is more challenging than ever. Engaging content marketing has emerged as a powerful strategy to involve users, provide personalized experiences, and drive higher conversion rates. In this comprehensive guide, we’ll explore the world of interactive content marketing, […]
Author: Kena Shah using Grammarly & Blog Idea Generator by HubSpot Digital marketing is transforming industries across the globe, and healthcare is no exception. As technology advances and consumer expectations evolve, healthcare providers must stay ahead of the curve to engage patients effectively and enhance their experiences. In this blog post, we’ll explore the top […]
AI in Marketing: Don’t Miss the Train! Chat GPT has arrived at our “life station”, as a marketing professional you should catch the train not to miss this opportunity. ——-(10 mins read) ——- Discover how AI is revolutionizing marketing with personalized customer experiences, AI-driven content creation, advanced customer insights, and more. Learn practical tips to […]